Work

I’m a Senior Digital Producer at ITV. In my first year in the Entertainment team, I launched and led the Love Island podcast ‘Love Island: The Morning After’, and have managed The Voice UK and The Voice Kids for the last three series, winning the ‘Best Exclusive Content’ award at Tapla’s International Creative Exchange for The Voice UK in 2019.

I love creating content that captures attention and drives fandoms. With 9 years’ experience in digital media, I’ve created and delivered a wide range of innovative strategies as well as branded content. Creatively minded and editorially driven, I’m a strong self-starter with excellent communication and organisational skills, confident in managing the expectations of stakeholders and delivering results.

Looking for a guest speaker, panelist, or contributing voice? Let’s talk.

The Voice UK 2021 credits

The Voice UK 2019-2021 | Senior Digital Producer

I’ve headed up the digital content for The Voice UK for the last three years, planning and delivering the social strategy for the show, driving innovation, concept development, and defining and developing campaign ideation across the series as well as leading multiple teams in the office, on location and in a live studio environment.  For more detail, head to my LinkedIn profile.

Credits

Love Island credits 2019

Love Island 2019 | Senior Digital Producer

I covered Love Island on location for a short but sweet period of time last summer. It’s always a pleasure to be part of this brilliant team; they work so hard to bring your meme dreams to life, to tell hilarious and heartwarming stories, and to build communities.

Oh, and they’re award winning too!

 

The Voice Kids UK 2020 credits

The Voice Kids UK 2018-2020 | Senior Digital Producer

They say never work with animals or children, but I did both (and survived!)

The Voice UK's social media team deserve a medal

The Voice UK 2019 | Press

“For the person who is in charge of the social media accounts over at The Voice UK, we salute you.”

Read the full article

 

Copenhagen TV Festival | International Speaker

I was invited to speak at CPHTV Festival about the process involved in turning a TV show into a podcast, which may or may not have directly contributed to me wanting to move to Copenhagen in the future…

Love Island podcast logo

Love Island: The Morning After 2018 | Commercial Digital Producer / Podcast Producer

I managed digital content production for all Commercial partners during Love Island series 4, including leading the development, production and delivery of ITV Entertainment’s first TV tie-in podcast, ‘Love Island: The Morning After’, which achieved +3 million downloads!

Listen to the podcast here

Doritos X BOX #Playbold campaign

Doritos #PlayBold Campaign | Account Manager

At OMD I worked alongside OATH to create an innovative, hybrid gaming campaign for Doritos that fused live video and gaming on the Xbox, challenging some of the world’s biggest gaming YouTubers to take on three Xbox One X games in real-life. Did I mention I got to go on a pirate ship?

Read more about the campaign here

 

Media Trust Women's Voices 2018

Media Trust Women’s Voices Event |  Volunteer

In celebration of International Women’s Day, Media Trust brought together talented women in the media industry to offer strategic media advice and mentoring support to a diverse range of charities that support, campaign and advocate for women and girls around the world.